Salon Owners Client Retention Guide
A 2% increase in client retention has the same effect on profits as cutting costs by 10%! A 5% reduction in client defection rate can increase profits by 25-125%! When you put client retention into the above context it becomes the salon owners No1 Priority.
Most salon professionals take clients for granted and do not look for opportunities to increase revenue from their existing clients or to ensure client loyalty which leads to life-long retention. Read the Proof! and fix this.
Our Client Retention Guide will aid management’s clarity and focus.
£17.70+VAT – Delivered by Email
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Salon Managers Business Development Guide
The Salon Managers Guide is a straight talking step-by-step guide to managing the stylist-client work-flow routine’s that are required to optimise the in-salon part of the client experience and the client retention cycle.
This book is a blue-print for salon managers to use as a strategy and a training aid to teach salon staff how to become more productive and more profitable and to take personal responsibility for developing their own column and winning more business.
Described by clients as a “must have salon business development guide”
£17.70+VAT – Delivered by Email
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Stylists Column Development Guide
If stylists are to accept responsibility for developing their own column by increasing the average client spend, getting clients to visit the salon more frequently, selling more services and products AND by influencing improved client retention AND winning more new clients:-
You the Salon Owner or Manager must give them the direction they need to achieve this. The stylists guide is their blue-print to tailor the client experience cycle for profitable column growth.
Issue each stylist with a copy at a team meeting and ask them to study it.
£17.70+VAT – Delivered by Email
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